My name is Alessandro, I'm a 28 years old visual designer with many years of experience in art direction, based in Turin, north-west of Italy.

My design practices rests on constant research of new solutions through an open-minded approach to the natural evolution of contemporary communication design.

Conceiving the design method as a looking for coherence between shape and content through sign’s research, I see design as a process based on a methodology: I don’t work as an artist, but as a designer, taking care about user’s experiences and perceptions on different media.

The passion for the project, as a process for the production of solutions and the search for innovation, it is shared with other professional, creating synergies which converge in the added value based on the sharing of responsibilities for the optimization of the design process.